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Digital Marketing and Advertising

Campaigns planned around one objective.

Johly connects the audience plan, campaign message, creative, media and reporting. Work can cover one launch or an ongoing programme with an agreed scope.

A content creator filming a product with a smartphone and studio lighting.

Useful when

  1. The business is preparing a launch.

  2. An offer needs a coordinated campaign.

  3. Several channels lack one objective or measurement plan.

Deliverables

What we can deliver

Campaign strategy and channel planning

Paid search and paid social

Organic social and content distribution

Landing-page and campaign creative

Analytics, reporting and creative iteration

Process

How we work

  1. Agree the objective and audience

    Define the action, offer, budget, audience and how success will be measured.

  2. Prepare the campaign

    Build the channel plan, landing page and creative variations required for launch.

  3. Review and adjust

    Examine performance, correct weak points and apply useful learning to the next cycle.

Relevant project

Juno

Launch positioning, paid-media assets and landing-page creative were developed together. Live performance informed later creative and media decisions.

View the project
Genuine Juno launch campaign creative.

Discuss the campaign

Talk through the objective

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